IndiGo, Mahindra & Mahindra

Explained: Trademark dispute between Mahindra and IndiGo over ‘6E’
Indigo argues that "6E" has been a central part of its brand identity for the last 18 years and features prominently in services such as 6E Prime and 6E Flex, with priority check-in and flexible bookings aimed at customer-centric options.
IndiGo-Mahindra 'battle' for 6E explained: A look at existing laws applicable to current dispute
The dispute concerns IndiGo’s trademark “6E,” registered under Classes 39, 16, 9, and 35, primarily for airline services, transport, and advertising, and Mahindra’s use of “BE 6e” under Class 12 for vehicles,
Mahindra BE 6e, embroiled in the IndiGo-Mahindra trademark row gets quirky features. Check it out
The Mahindra BE 6e offers quirky features including an inbuilt AI neural engine and an AR-augmented heads-up display to name a few.
India's IndiGo sues Mahindra in fight over use of '6E' branding
IndiGo, India's biggest airline, has sued automaker Mahindra and Mahindra for trademark infringement over its use of "6E" in branding its latest electric vehicle, legal papers show. Mahindra in a stock exchange filing,
Everything We Loved About Mahindra BE 6e Electric SUV After Driving It
With many first-in-segment features, Mahindra BE 6e Electric SUV is one of its kind offering incredible VFM quotient for the price.
IndiGo sues Mahindra Over ‘6E’ trademark
IndiGo has used '6E' for various passenger services, including 6E Prime, 6E Flex, and 6E Add-ons. In 2015, the airline registered the trademark '6E Link' across multiple classes.
Mahindra Electric Reacts To Indigo Airlines Lawsuit Over Use Of 6E In Latest EVs: ‘We Don’t See A Conflict’
#CourtCorner | #IndiGo has sued Mahindra Electric Automobile Limited for using ‘6E’ in its new car called Mahindra #BE6e , which is expected to be released in February 2025 From: Bar And Bench pic.twitter.com/I943YHktF9 — CNBC-TV18 (@CNBCTV18Live) December 3, 2024
IndiGo takes Mahindra to court over use of '6e' name
IndiGo has filed a trademark infringement suit against Mahindra Electric Automobile, objecting to the latter naming its upcoming EV as BE 6.
India's Mahindra, IndiGo fight over use of '6E' branding
Indian Mahindra and Mahindra on Tuesday said it is in talks to resolve a dispute with the country's biggest airline IndiGo which has filed a court challenge against the use of its call sign "6e" in the automaker's new electric vehicle offering.
IndiGo sues Mahindra Electric for using ‘6e’ in name of its new car: Report
IndiGo claims "6E" is not only its official designator, but also a key element of its branding, covering a range of services like 6E Prime, 6E Flex, and add-ons
IndiGo Files Trademark Infringement Lawsuit Against Mahindra Electric For New Car Using ‘6E’, M&M Responds
IndiGo airline operator, InterGlobe Aviation, submitted a trademark infringement lawsuit against Mahindra Electric Automobile Limited (MEAL) in the Delhi High Court. The company filed the case against the automaker for using ‘6E’ in its new car called Mahindra BE 6e,
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Mahindra BE 6e First Drive Review: Pure Insanity!
The BE 6e pulls at your heart in a way few modern cars ever do. It appeals to your inner child and the starting price of Rs ...
ET Auto17h
Mahindra partners with Gaana to enhance in-car audio experience in BE 6e and XEV 9e
The partnership aims to elevate the in-car entertainment experience and cater to the evolving ways people consume audio ...