Cracker Barrel faces proxy fight as activist investor claims company's rebranding "fiasco" destroyed $1.2 billion in ...

Both firms advised investors to vote against the re-election of Gilbert Dávila, a DEI specialist, at the annual shareholder ...

"The logo fiasco may be a single incident, but in the public eye it has come to define the company," Institutional ...

It took executives at Cracker Barrel Old Country Store Inc. eight days to reverse their controversial decision to overhaul their logo. It’s taking far longer to undo the damage.

Lowe, 93, who played a pivotal role in establishing the first Cracker Barrel store in 1969, voiced his concerns about the company’s current leadership. He accused Masino, who assumed the role of CEO ...

Cracker Barrel has cut ties with the design firm that created its controversial new logo and redesigned restaurants. The restaurant chain started implementing the changes but quickly reversed course ...

It was back in August when a large portion of the country lost their mind when Cracker Barrel tried to modernize their brand and change their classic logo to a lifeless, sterile logo. The restaurant ...

Cracker Barrel recently reported fourth-quarter financial results that saw revenue up 4.4% year-over-year, comparable restaurant sales up 5.8% year-over-year and figures that beat analyst estimates.

(NEXSTAR) – Julie Felss Masino, the president and CEO of Cracker Barrel, reportedly offered an explanation for Cracker Barrel’s reasoning behind its ill-received logo “refresh” earlier this year.