As CFOs take lead roles in companywide AI strategies, they could help reshape the martech stack itself. McKinsey predicts AI ...

The change gives buyers access to traditional TV inventory within the Programmatic Private Marketplace (PMP), allowing them ...

Luckily, Inc.’s annual Power Partners list highlights the best-in-class companies that focus on advertising and marketing so ...

LG Ad Solutions, a global provider of Connected TV (CTV) advertising technology, today announced Agentiv, an artificial intelligence (AI) platform developed to support the company's suite of internal ...

Explore the evolution of advertising technology through insights from Jeet Mehta, focusing on data integrity, CTV growth, and ...

NEW YORK—Comcast Advertising has launched a new AI creative platform that will make it much easier for small businesses and local advertisers to market and promote their products by using AI-powered ...

Zeta deserves a long look from investors. Its operations are complex, but its performance has been exceptional.

Google avoided being broken up earlier this month when a US judge declined to force the company to sell its Chrome browser and instead imposed lighter conditions to remedy the company’s illegal ...

Automotive marketing firm Mudd Advertising has acquired DealerTrend, a technology company known for its dealer websites, inventory management and application programming interface-driven digital tools ...

SuperBuzz Inc. (TSXV: SPZ) (FSE: O2C) (“SuperBuzz” or the “Company”), an AI-driven SaaS platform empowering websites to boost revenues ...

In an increasingly competitive digital environment, Jedi Digital Marketing Hong Kong continues to strengthen its position as a strategic partner for businesses aiming to enhance their online presence ...