The head of global theme park giant Merlin Entertainments says its "biggest competition" is people choosing to stay at home ...

The Insights from IAAPA features continue with an exclusive chat with Lars Hartmann, Chief Sales & Creative Officer at Huss ...

Halloween thrill-seekers are helping make October a peak month to rival August for theme parks as Alton Towers owner Merlin reveals the month now accounts for around a fifth of its yearly profit.

On check-out day, you'll enjoy a buffet breakfast, get access to the Alton Towers waterpark, and try out the nine holes of ...

Ever since my visit to the new Alton Towers scaremaze ‘Edge of the Forest’, I’ve been attempting to convince my son that the noises he heard, emanating from my general direction, were not of his ...

Rare footage captured decades ago offers a glimpse into the early days at Alton Towers. Located in Staffordshire, the theme park and resort has been a popular destination for people in Merseyside and ...