ELF ON THE SHELF 18 IS HERE! CLICK HERE TO WATCH! <a href=" elf Sprinkles competes in the Elf Olympics in Elf on the Shelf Is ...

A fourth-grade tutor accidentally told a student The Elf on the Shelf is fake. Now, the student’s mom is upset. “He was still upset asking me why the elf didn’t come to his house,” the Redditor wrote.

The creators of The Elf on the Shelf are celebrating 20 years of the holiday tradition that became a global brand.

Love them or hate them, the mischievous Elf on the Shelf has become one of the most popular Christmas traditions. But coming ...

TROUTMAN, N.C. (WBTV/Gray News) - A real-life Elf on the Shelf has been spotted around a town in North Carolina. Dale the elf has been busy this holiday season, visiting places around Troutman, North ...

If you're as excited as we are about the upcoming holiday, odds are you're already halfway through your Christmas activity list. Trim the Christmas tree with DIY ornaments? Check. Decorate the house ...

USA TODAY wants to see your most creative, hardest-to-find and downright wacky hiding places for your Elf on the Shelf.