A range of pens designed specifically for women has fast become the most sarcastically reviewed product on Amazon.com. Bic, the ballpoint pen manufacturer, launched its 'Bic Cristal for Her' line last ...
No one ever really owns a Bic pen, but it’s a business going from strength to strength. We meet its CEO, Gonzalve Bich, as he prepares to hand over control. It’s highly likely that there are several ...
SHELTON, Conn. The BIC Cristal ball pen was first introduced to the American consumer in 1959 and cost 19 cents a pen. Despite an inflation rate of 622% since that time, the price of the pen has never ...
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