Nam Vo was microdosing—which is when the celebrity makeup artist and content creator says she gets all of her best ideas—when she had an epiphany. She recalled hearing the jingle of the ice cream ...

If you’re looking for that perfect blue lipstick a la Rihanna, chances are, The Lip Bar has you covered. We already introduced you to LipBar Founder Melissa Butler, but the powerhouse continues to ...

MOBILE, Ala. (WKRG) — An Alabama bill unanimously passed the House Thursday that will allow the beauty industry to take their business to the streets — bringing mobile salons conveniently throughout ...

Nearly 130 trucks converged on Louisville, Ky., for the first Stars & Stripes championship and Paul K. Young Memorial Truck Show. The competition is being held in conjunction with the Mid-America ...

So as you all know by now, Women24 has been reinvented into the shiny, new W24. So to celebrate our new look, and reach some new and old fans, we sent out the amazing W24 beauty truck to spoil you ...

Bath Petals beauty products are sold in 30 Whole Foods supermarkets around the country, but the brand’s flagship store–the only place selling all of its 116 offerings–sits on six wheels and blows ...

LOUISVILLE—These custom trucks are unique, polished, and full of personality. Countless custom tractors and trailers could be found at the 33 rd annual PKY Truck Beauty Championship here at the ...

The 7th Annual Paul K. Young Memorial Truck Beauty Show, produced by Stars & Stripes Truck Show Events drew more than 100 entries vying for honors in the country's premier truck beauty show. The event ...

Many of their bumpers are slammed to the ground. The paint jobs are gleaming. Some haul trailers, some pack tow hooks, others are bobtail. Some of their lug nut spikes, though usually harmless, look ...