Cracker Barrel’s CEO bet the company on a bold rebrand—removing the iconic “Uncle Herschel” logo in a push to modernize the ...

As Cracker Barrel continues to recover from last year’s logo change debacle, the chain is working to pick up the pieces and ...

Finally, a late contender for the most controversial rebrand of 2025 was the renaming of the Kennedy Center as the Trump and ...

Cracker Barrel is rolling out menu returns, new items, and operational changes in 2026. Here’s what diners should expect.

Cracker Barrel shareholders voted Thursday to keep company CEO Julie Felss Masino in place despite a debacle over the company's logo that continues to hurt its sales. But one of the company's ...

According to a news release, Cracker Barrel will make some changes in 2026, mostly to menu items. The company has a new ...

Cracker Barrel's CEO said the chain is working to rebuild customer trust after its logo controversy earlier this year marked a quarter of declining sales. During its quarterly financial results call ...

Sometimes the old ways really are the best ways. After spending months trying to convince customers that change was good, ...

Cracker Barrel posted lower-than-expected sales in its fiscal first quarter and trimmed its revenue forecast for the year as it continued to feel the fallout from a botched plan to revamp its logo and ...