Five years ago, I was just another face in the crowd at industry conferences, watching from the audience as experts shared their insights from the stage. Yes, I had valuable knowledge from my 35 years ...

Ismael El Qudsi is Co-founder and CEO of SocialPubli, an award-winning influencer marketing platform with 500,000+ opt-in influencers. You’ve heard of the seven deadly sins: pride, greed, wrath, envy, ...

Melissa Sarnowski has been a game writer for over two years. While she's willing to dig into any game for an article, she heavily focuses on The Legend of Zelda, Resident Evil, Final Fantasy, and The ...

The quickest way to find out if an influencer offer is above-board is to research the company. Does it have a website? Has it worked with other influencers whose work you can see? Often, a simple ...

Social media influencers are a powerful force for Los Angeles beauty and fashion companies to drive brand awareness, customer engagement and boost overall sales. “It definitely felt like validation,” ...

Here’s how you can use influencer marketing platform Superfiliate’s new AI-powered creator discovery tool. Influencer marketing campaigns can be powerful tools, helping brands acquire new customers, ...

Scroll through a TikTok feed, and you’ll eventually come across someone—usually incredibly photogenic, with perfect teeth and flawless skin—extolling the virtues of some product or another, or a ...