NetReputation has a well-earned reputation for being one of the best reputation management companies around. As such, we've ...

Whether valid or unfairly given, negative reviews present a challenge because they are publicly visible and can influence ...

Meier, Marco; Maier, Christian; Thatcher, Jason B.; Weitzel, Tim. Chatbot interactions: How consumption values and disruptive situations influence customers ...

From awareness to advocacy, influencer marketing is no longer just a top-of-funnel play. We’ve all heard it before: “TikTok made me buy it.” Maybe it was a viral skincare product, a trending kitchen ...

UNIVERSITY PARK, Pa. — The hospitality industry can leverage the gender characteristics of service robots to influence customers’ decisions, according to new research from a team in the Penn State ...

While service robots with male characteristics can be more persuasive when interacting with some women who have a low sense of decision-making power, 'cute' design features -- such as big eyes and ...