The boss of the Hollywood Sign Trust says it would take hours to decorate the entire landmark with lingerie.

In January 2026, 'Euphoria' star Sydney Sweeney decorated the Hollywood Sign with bras to promote her lingerie line ...

Sydney Sweeney draped the famed Hollywood sign in Los Angeles with bras in a promotional stunt that unfolded without ...

Sydney Sweeney is promoting her new lingerie line, in footage of her and a production crew scaling the Hollywood sign, which ...

The Housemaid actress used the historical landmark for an unauthorized stunt to promote her new lingerie brand, SYRN.

Sydney Sweeney faced scrutiny after displaying bras on the Hollywood sign without authorisation from the Hollywood Chamber of ...

Sydney Sweeney is facing criticism after she shared footage of herself throwing bras on the famed Hollywood sign in Los ...

Long after tourists had cleared the hills above Los Angeles, an unexpected figure reportedly appeared near one of the city’s ...

LOS ANGELES - Actress Sydney Sweeney could face legal issues after climbing the iconic Hollywood sign and hanging dozens of bras over it. The Hollywood Chamber of Commerce could potentially file a ...

Sydney Sweeney has been branded radioactive in parts of Hollywood after a provocative late-night stunt at the Hollywood sign.