Luvs Platinum Protection is the win-win parents have been searching for: a diaper that keeps babies dry for up to 12 hours at an amazing value—proving there is More to Luvs! CINCINNATI--(BUSINESS WIRE ...

Luvs diapers is using a familiar song tied to help introduce its new premium diaper. The song, “All You Need is Love,” plays an important role in the campaign for Luvs with Bear Hug Stretch. TV spots, ...

A TV commercial featuring diaper-filling babies took the top prize for "Worst Ad in America" in an annual contest sponsored by The Consumerist. More than 115,000 of the website's readers cast votes in ...

This giving season, Luvs donates diapers to communities and gives families the chance to win a year’s supply while choosing a Feeding America partner food bank to support Luvs, a trusted diaper brand ...