Discord announced plans to expand its successful Video Quests advertising format to mobile devices. This strategic move marks the company’s first mobile ad offering, significantly broadening reach for ...

SocialPeta, a leading mobile advertising intelligence platform, is thrilled to announce its participation in the highly anticipated Gamesforum Hamburg 2024 event, scheduled for 11-12 June. Summer Liu, ...

"It's extremely challenging for advertisers to even show an ad to potential users not to mention the possibility of conversion" "Think of producing ads for mobile games as a mash-up of knowing what ...

Video social-media platform Discord is launching a new ad format called Arena Quests, which will allow brands to sponsor ...

AppLovin's integrated platform revolutionized mobile game advertising, driving a 700% stock surge in 2024 and unlocking a multibillion-dollar market. The company excels in inventory, sell-side, demand ...

This year, numerous publications (including AdExchanger) have reported stagnation in the gaming segment of the advertising ecosystem. These reports reference recent studies by the IAB and WARC/Dentsu, ...

PubMatic, an independent technology company delivering digital advertising’s supply chain of the future, has released the findings of its report on the mobile game advertising sector in Southeast Asia ...

adWMG, a leading game monetisation and promotion platform, is thrilled to announce a new partnership with Gadsme, a global leader in non-intrusive in-game advertising technology for mobile games.

John Hitchcock graduated from the University of Toronto with a degree in film studies and previously wrote on his own blog. He also specializes in nature and virtual photography and does art in Source ...

Mobile game developers Microfun, Nanobit, and Magic Tavern have been accused of reinforcing harmful stereotypes and gender-based violence in a new report about mobile game advertising. In a Sky News ...

Yesterday, Valve made waves when it updated its Steamworks Documentation now to include a dedicated "Advertising on Steam" page, illuminating its anti-advertising-on-Steam stance— GamingOnLinux ...