Super Bowl ad rates hit $10 million for 30-second spot, NBC says

Prices for Super Bowl commercials have reached as high as $10 million ahead of the Feb. 8 broadcast on NBC, according to the ...

Prediction markets allow trading on Super Bowl commercials, prompting insider trading questions

Prediction markets Kalshi and Polymarket are offering trades on which companies will air Super Bowl ads, prompting concerns ...
The Mirror US on MSN

Super Bowl commercial cost as huge companies splurge astonishing amount

Super Bowl 2026 ad prices have reached historic territory as brands continue racing to secure limited inventory in exchange ...
Sports Business Journal

NBC to go heavy on Olympics, MLB, NBA promotion during Super Bowl

NBC will broadcast Super Bowl LX on Feb. 8, and one theme viewers can expect from an advertising perspective is the network’s heavy promotion of its sports offerings.