Brand revives classic jingle-based soap television creative from yesteryear CINCINNATI--(BUSINESS WIRE)--Filling a void in the marketplace when it comes to guy bar soapers in need of a more masculine ...

The aftershave brand, which is known for appealing to more mature men, is introducing a line of scented soap bars this month. It may seem odd that Procter & Gamble, which has fought in recent years to ...

In this publicity image from video released by Procter & Gamble Co., actor Isaiah Mustafa is shown in an ad campaign for Old Spice. The aftershave brand, which is known for appealing to more mature ...

First NEW cleansing form to be introduced in over 20 years based on evolving consumer habits CINCINNATI--(BUSINESS WIRE)--Today Olay, Ivory and Old Spice introduced the latest innovation across ...

Apparently Ohio-based men's grooming brands feel like the country could use a little more manliness. Just months after Dublin-based Perio Inc. launched its "Shave Like a Man" advertising campaign for ...

That’s the come-on intoned by the buff actor in Procter & Gamble’s Old Spice commercials, imploring women to stock up on the men’s grooming products for their significant others. It turns out, though, ...

A content creator on TikTok recently shared her unfortunate experience using Old Spice deodorant and it turns out she's not the only one who's had this problem. Ashley Wagner wants to warn others of ...

RETURN TO THE BAR: Aftershave brand Old Spice is introducing a line of scented soap bars this month. The new soaps come in Old Spice’s three most popular scents: “Fiji,” a summery scent, “Pure Sport,” ...