There are many areas of potential confusion and conflict between product management and portfolio marketing. While recommendations on roles and responsibilities exist, other factors are more important ...

Content marketing has come a long way since its early days. You can no longer write something, post it online, and expect it to generate positive results because you were one of the first to write on ...

Paige Franklin has stepped into the role of Marketing Manager at Guidehouse, a move she announced on LinkedIn. In her new position, Franklin will lead marketing initiatives supporting the firm’s ...

PSL, the assessment specialist, has appointed Michael Gegg to the newly-created role of Marketing Manager. PSL, the assessment specialist, has appointed Michael Gegg to the newly-created role of ...