Google Analytics is making it easier for businesses to compare themselves against industry peers by expanding its ...

The focus on comparison rather than outcomes is misguided, and comparing one plan to another can be pointless, says Josh Itzoe, partner and managing director of Greenspring Wealth Management.

Benchmarking is the process of choosing industry metrics and performance statistics so that you can measure and compare your own business's performance against them. For example, you might know that ...

Geekbench AI is a new benchmarking suite with a testing methodology for machine learning, deep learning, and AI-centric workloads, all with the same cross-platform utility and real-world workload ...

Grin has unveiled its Activation Benchmarking tool, empowering brands to launch measurable and scalable influencer marketing programs. Sacramento, California-based Grin has built a creator management ...

Car companies across the world benchmark their upcoming models against the competition all of the time. In fact, it’s that benchmarking that allows them to make such competitive products. What does it ...