As a result of being "mostly" just an OS, Roku has the most third-party integrations with streaming TV OEMs. In the release, ...
One of the largest publicly traded advertising technology companies is breaking into a new space as The Trade Desk announced ...
Ad tech platform The Trade Desk lays claim to the future of programmatic on connected TVs while its chief rival Google faces ...
Morgan Housel, author of The Psychology of Money, said it this way: "Stories are, by far, the most powerful force in the ...
VENTURA, Calif.—Programmatic ad giant The Trade Desk is pushing into the streaming technology business with a new ...
Advertising technology specialist The Trade Desk has developed streaming TV operating system Ventura. The Trade Desk will ...
Savvy investors know The Trade Desk (NASDAQ: TTD) as the leading demand-side platform in the ad tech industry. The company ...
The new operating system aims to address advertising supply chain issues and conflicts of interest around content in the ...
New Street analyst Dan Salmon upgraded Trade Desk (TTD) to Neutral from Sell with a price target of $115, up from $85. The firm says political ...
The Trade Desk expects that Ventura will be deployed by OEMs and other streaming TV aggregators as early as 2025.
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