Jensen Huang is expected to miss the ceremony, while Apple’s Tim Cook, Amazon’s Jeff Bezos and Tesla’s Elon Musk are attending.

Nvidia Corp CEO Jensen Huang (黃仁勳) is expected to miss the inauguration of US president-elect Donald Trump on Monday, bucking a trend among high-profile US technology leaders. Huang is visiting East Asia this week, as he typically does around the time of the Lunar New Year, a person familiar with the situation said.

Nvidia Corp. Chief Executive Officer Jensen Huang is expected to miss the inauguration of President-elect Donald Trump on Jan. 20, bucking a trend among high-profile US technology leaders. Most Read from BloombergNYC Commuters Get New Way to Dodge Traffic: $95 Helicopter RidesScaramucci,

Jensen Huang has other plans that day, but Nvidia has already made efforts to curry favor with the president-elect.

Nvidia CEO Jensen Huang said Friday he will not be going to President-elect Donald Trump’s inauguration — opting not to join several of his fellow tech titans slated to fly in to Washington, DC. Instead,