RedNote is a foreign-owned app, and experts warn that it could be attacked by the same law that is now banning TikTok.
As many Americans flock to RedNote ahead of a possible TikTok ban, Duolingo and Drops have seen an increase in US users learning Chinese.
Duolingo has seen a surge in U.S. Mandarin learners as TikTok users explore Chinese social app RedNote amid a looming ban.
The company confirmed to CNBC that there's been a 216% increase in Mandarin learners using the app compared to a year earlier. For context, Spanish, one of the most popular languages on the app, has seen a 40% increase over the same period, Duolingo said.
Can RedNote sustain its rapid rise to success with US users? Even with a TikTok ban and Duolingo boost, it faces plenty of headwinds.
Despite the massive popularity of RedNote in the United States and the different corners of the globe, a majority of its users are still mainly speaking Chinese, and this language barrier has Duolingo racking up its numbers.
Language learning app Duolingo has seen an over 200% spike ... Among all free iPhone apps, RedNote, known as Xiaohongshu in Chinese, is currently the top social networking app on the Apple ...
Many Americans are joining RedNote, also known as Xiaohongshu, as a potential TikTok ban looms in the US. As they hop from TikTok to RedNote, some of the so-called TikTok refugees are learning Mandarin to bridge the language divide on the Chinese app.
This follows US users shifting to the Chinese app Xiaohongshu (RedNote) in protest of the US ban on TikTok, which is set to take effect on January 19. Duolingo said in an X post that there has been a 216% spike in the number of US users learning Mandarin on their app.
There’s been a huge influx of TikTok users learning Mandarin by chatting with Chinese Xiaohongshu users or downloading language learning apps like Duolingo. “Started learning in Duolingo and ...
This surge in interest comes as TikTok faces a ban in the US that will take place on Sunday, January 19. With TikTok potentially shutting its doors, American users are turning to a similar app called RedNote (also known as Xiaohongshu), a Chinese social media platform.