This price point is stirring debates online ... more attention to what I would describe as affordability.” McDonald’s strategy moving forward is to focus on affordability In response to ...

When Nick Martinez and his family wanted a quick, inexpensive and reliable meal, McDonald’s used to be their go-to choice. Now it costs so much, he said, that he lets his 5-year-old son pick ...

"Create Your Taste" comes with a pretty hefty price tag, however, for a technology that will only be available to a fraction of McDonald's customers. Even those customers who do order inside ...

McDonald's Corp. announced Monday one of its largest hiring initiatives in years, seeking to add 375,000 employees across U.S ...

In our view, McDonald’s boasts a wide economic moat, with pricing power ... added services such as inventory management, marketing strategies, or other consulting offerings.

Borden adds that this value-focused strategy helped McDonald's outperform ... the company’s earnings release. McDonald’s has a favorable price trend in the short, medium, and long term ...

heightening pricing concerns for some consumers. For its part, McDonald's has already said it plans to lean into value meals and buzzy menu items, like the return of its snack wraps, to bring ...

Hong Kong’s teenagers are skeptical about the price increase at McDonald’s. McDonald’s raised prices at its Hong Kong stores by two per cent on Tuesday amid rising costs, in what an industry ...

When Nick Martinez and his family wanted a quick, inexpensive and reliable meal, McDonald’s used to be their go-to choice. Now it costs so much, he said, that he lets his 5-year-old son pick ...