Google Lens is coming to YouTube Shorts in beta. Funny enough, YouTube frames it as a way to learn more about locations and ...

What Google said. Rob from the YouTube team said in this help thread: “We’re excited to begin rolling out a new beta that ...

YouTube is introducing Google Lens integration to YouTube Shorts, enabling viewers to visually search for objects and ...

You can now use Google Lens to search through YouTube Shorts, but only if you're a beta tester. It's coming to the stable ...

YouTube this week put out a new video meant to address creators’ questions over its short-form video platform, YouTube Shorts. The questions it answered ranged from how the algorithm for Shorts ...

YouTube Shorts has reached parity on revenue per watch-hour relative to core YouTube in the U.S. and other countries, CEO Neal Mohan said.

With these statements and examples, it sounds as if YouTube’s strategy is to position Shorts as a feeder to its long-form content, as opposed to a product that’s worthy all on its own.

YouTube Shorts will no longer support clickable links in descriptions and comments. This means that if a creator links to a product or anything else mentioned in the video, users will not be able ...

YouTube Shorts product lead Todd Sherman came on the Most Innovative Companies Podcast to talk working with creators, tweaking the Shorts algorithm, and competing with TikTok. It’s been five ...

Starting Oct. 15, creators will be able to upload YouTube Shorts that are up to 3 minutes long. The change will make “storytelling on Shorts more immersive,” Todd Sherman, director of product ...

“This is the first time real revenue sharing is being offered for short-form video on any platform at scale,” YouTube Chief Product Officer Neal Mahon said during an event announcing the new ...

There’s been a lot of noise this week about YouTube ... not a product shift. This change also simplifies storytelling for creators when pitching brands. It’s easier to say “this Short ...