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Starbucks, Niccol

KTVU FOX 2 · 25m

Starbucks getting rid of an ordering option as CEO pushes turnaround

Starbucks decided to sunset its mobile order and pickup-only concept in fiscal 2026 following an evaluation of its North American portfolio to ensure it has "the right coffeehouses in the right locations to drive profitability and deliver the Starbucks experience," Niccol said on the company's earnings call Tuesday.

Insider on MSN · 4d

Starbucks CEO Brian Niccol says price changes are a last resort in coffee chain turnaround

CEO Brian Niccol said price changes are his last resort for improving Starbucks' slumping sales — but they're "absolutely" on the horizon.

Fast Company on MSN · 4d

Starbucks CEO Brian Niccol just put a positive spin on lagging sales. His pep talk may explain why the stock is up

In the midst of a headline-grabbing turnaround effort, the coffee boss insisted that things are moving faster than expected. Investors appear to agree. Starbucks announced its third-quarter financial results on Tuesday,

Starbucks is closing its Pick-Up only stores

Live Mint on MSN · 1d

Say goodbye to your quick coffee runs: Starbucks is closing its Pick-Up only stores

Starbucks is closing its mobile order and Pick-Up only stores, which have been in operation for six years. The decision aims to bring back human interaction while serving coffee.

Syracuse.com on MSN · 22h

Starbucks to shut down all pick-up-only locations

Starbucks is shutting down its pick-up-only stores. Per CNN, the announcement was made by Starbucks CEO Brian Niccol during an earnings call on Tuesday. He stated, “We found this format to be overly transactional and lacking the warmth and human connection that defines our brand.

USA Today · 1d

Starbucks to close all pickup-only stores, including these in MA. See locations.

Starbucks will be doing away with the pickup-only store model next year, CEO Brian Niccol announced. Here's what that means.

1hon MSN

Starbucks is phasing out an entire category of coffee shops: Will yours be affected?

Starbucks is planning to phase out all of its “Pick Up” locations in 2026, CEO Brian Niccol announced in the company’s latest earnings call.

5h

Starbucks Closing Locations Amid Major Change, CEO Brian Niccol Announces

As part of the "Back to Starbucks" campaign, CEO Brian Niccol revealed the company will be closing up to 90 locations that ...

7mon MSN

Starbucks' problems may be too big to fix

TheStreet. In its early days, Starbucks’ approach was unique. Unlike rivals like Dunkin', Tim Hortons, and breakfast diners, ...

How Brian Niccol Plans to ‘Build a Better Starbucks,’ Starting with a $500M Investment

CEO Brian Niccol sees a very different Starbucks awaiting at the end of 2026. A vision of the brand, he said Tuesday during ...

5don MSN

Starbucks same-store sales fall again, but CEO Niccol says turnaround is ahead of schedule

Starbucks reported that same-store sales fell for a sixth straight quarter as CEO Brian Niccol tries to implement a ...

4don MSN

Will Starbucks see turnaround percolate as Niccol leans into Green Apron initiative?

The Starbucks (NASDAQ:SBUX) turnaround under the direction of CEO Brian Niccol is gathering momentum, but fiscal third ...

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