Matcha prices have skyrocketed to historic highs as Japans record-breaking heat slashes green tea yields, tightening supply ...

By bno - Tokyo Office Matcha, Japan’s iconic green tea powder, is experiencing a global surge in popularity. From social ...

Japan's green tea exports, including matcha, rose 25% by value to 36.4 billion yen ($252 million) in 2024, driven largely by ...

By Durnaz Dashtiatcha, the vibrant green drink that dates back to China’s Tang Dynasty in 618 AD, has recently become one of the most popular beverages - and people in Kuwait can’t get enough of it.

From ritual to identity signal, here's what the matcha phenomenon really says about how a generation handles anxiety.

Coffee and matcha are both known for their energy-boosting benefits. However, they also offer an array of health benefits.

Matcha, a potent form of green tea, delivers more than just a caffeine kick. With around 70 milligrams of caffeine per serving—more than the 50 milligrams in black tea—this herbal brew offers ...

Matcha is all over our social media, but have you tried it for yourself? Check out some simple, tasty and interesting recipes ...

Matcha green tea is more than just a trendy drink—its packed with surprising health benefits you might not know about. From ...

“I have never tried matcha, and honestly, I do not feel the need to. I am not averse to green juices or healthy food in ...

According to Professor Michelle Francl, making a great cup of tea is more than just boiling water and adding a teabag.

Just when you thought the matcha madness on Instagram had peaked, we have a fresh crop of matcha-infused Indian classics that ...