Ogilvy's Kainaz Karmakar, jury president for the Design and Industry Craft category talks about what it takes to win at the ...

Weber Shandwick's sustainability lead for APAC, Marta Bigio, laments the deprioritisation of sustainability amidst competing ...

Articles written by Huitzilli Oronia ...

Jaguar's baffling attempt at reinvention from feline grace to rock-based abstraction is a masterclass in brand self-sabotage, ...

Campaign Asia-Pacific announces its 12th annual Women to Watch, highlighting exceptional leaders and diverse talent powering ...

Spikes Asia catches up with Chuenprapar to explore the power of humour in marketing communications and his advice for Thai ...

Excellent choice! This is exclusive Campaign content. Sign in or join our top subscription tier, The Knowledge, today.

Ebiquity has named Ruben Schreurs as director and chief executive, effective immediately. He replaces Nick Waters, who is returning to the agency sector. With over three decades of leadership ...

A job of a marketer, particularly within QSR, is perhaps the most challenging. Add to that, running KFC in a country like Thailand that is globally known for its cuisine. This must make Patra ...

Spikes Asia, APAC’s most prestigious and sought-after award for creativity and marketing effectiveness, has revealed its 2025 jury president line-up. In-person judging will be held in Vietnam in March ...

It’s hard to tell at first glance, but Hello Kitty is…well, she’s a lot of things. A mouthless blob. Not a cat, nor Japanese—she’s a girl from the leafy London suburbs, a perpetual third grader, five ...

Mars has launched a global review of its agencies, encompassing media, commerce, social media, brand, PR and influencer marketing. The review, which is expected to conclude in 2025, does not include ...