Comcast's cable networks became the latest big company to announce a name change. As a badge for the cable network portfolio ...

NBCUniversal and Versant have struck a two year deal that will allow NBCU to sell advertising inventory housed at its sibling ...

Versantr has been selected as the new name for the parent company of media assets slated to be spun off from Comcast and NBCU ...

"It speaks to our adaptability and embraces the opportunity to shape a new, modern media company," CEO Mark Lazarus told ...

Comcast’s SpinCo, which will include cable networks USA, MSNBC, CNBC and E!, will be renamed Versant to emphasize corporate ...

On Tuesday, Comcast revealed that the name of its new spin-off company will be Versant. In a memo to staff provided to ADWEEK ...

The spinoff will house Comcast's cable TV assets like USA, MSNBC, CNBC and E!, as well as some digital brands like Fandango.

Versant, Comcast's planned cable spin-off entity, has struck a two-year ad sales agreement with corporate cousin NBCUniversal ...

VERSANT, Comcast's planned spin-off consisting of select news, sports and entertainment assets, has clinched a two-year deal ...

When NBCUniversal holds its upfront presentation next week at New York’s Radio City Music Hall, it will have a new offering ...

NBCUniversal and Versant, Comcast's planned spin-off of news, sports and entertainment assets, have reached a commercial ...

Mark Marshall will oversee Versant's sales strategy and revenue, while Tom Winiarski will lead ad sales and monetization ...