The first wave of this advertising trend emerged last year. Polaroid and Heineken both launched billboard-centric campaigns ...

The lawsuits led to more scrutiny over whether tech companies are doing enough to safeguard young people from the risks posed ...

A Super Nintendo commercial from 1991 has been making the rounds on Reddit, and Paul Rudd appears in it - but he seems to ...

Google proposed a number of changes in the €2.95B EU antitrust fine over its ad technology. The changes include changes to Google Ad Manager and increasing the interoperability between its tools.

Google today released its first TV ad — for Search’s AI Mode — created entirely with generative AI (Veo 3). The “Quick Getaway” depicted here is a play on both escaping the scene (specifically, flying ...

Google is willing to cough up more advertising data to publishers to address concerns about its illegal monopoly over digital advertising technology, a top executive at the search giant said Tuesday.

The Justice Department last week sought to persuade a federal judge in Virginia to force Alphabet Inc.’s Google to sell off part of the company and change the way it does business to improve ...

To divest, or not to divest. During day two of the remedies phase of the Department of Justice (DOJ)’s ad tech antitrust trial, both sides underwent a grueling back-and-forth about whether a ...

DOJ is asking a court to force Google to divest its Ad Manager. Google has proposed a solution to make its services more interoperable. The DOJ is asking the court to order a Google Ad Manager ...

A massive Android ad fraud operation dubbed "SlopAds" was disrupted after 224 malicious applications on Google Play were used to generate 2.3 billion ad requests per day. The ad fraud campaign was ...

Google raised ad prices incrementally through internal "pricing knobs" that advertisers couldn't detect, according to federal court documents. Google raised ad prices 5-15% at a time using "pricing ...

The Lego Group and Aardman Animations, creators of the Wallace & Gromit franchise, have announced a new partnership to “help inspire young builders and encourage creative storytelling using stop ...