For the second year in a row, California has introduced a bill that, if passed, would ban minors from purchasing anti-aging beauty products. The bill follows the ongoing "Sephora kids" trend ...

"Oh, it's actually kind of cute," she adds, referring to the baby pink packaging.That's just some of the audio recorded when ...

Skincare brands make billions of dollars annually selling stuff to children 12 and under, even though dermatologists caution against minors using some of these products that are meant for adults. The ...

ravaging makeup and skincare displays for Drunk Elephant and Rare Beauty products that some experts argue are not suitable for children. Videos of young girls crowding Sephora aisles with ...

significantly higher than the 6% increase than households without children. Sheryl Jorgensen Masowdi told CNN that she’s not opposed to her daughter shopping at Sephora. Still, Masowdi has her ...

Sephora playing host to skin-care-obsessed ... And stores do not allow children under the age of 18 to receive a beauty service unless a parent or guardian is present. Schwartz said she called ...

Tallulah and Michen zig-zag through the aisles of the Sephora at the Century City Mall in Los Angeles on a Saturday afternoon. It’s packed inside, but they have no trouble locating the products ...

But Generation Z’s disdain for Generation Alpha is swarming the internet like children are swarming skincare displays. We are only a month into 2024, and new cultural phenomena have begun to appear — ...

From bubblegum cleansers to Sephora Barbie to kid-fluencers promoting ... So what do you think about that?" one of the children asked Asm. Lee, who happens to be California's youngest legislator.