Every year Apple holds a shopping event from Black Friday (November 29 in 2024) to Cyber Monday (December 2). However, since Apple rarely discounts its products, the event consists of gift card offers rather than actual savings. The newest products are excluded, so don’t expect any offers on the iPhone 16 or new MacBooks.

Apple's Black Friday and Cyber Monday deals for 2024 have just been announced. Here's what's in store for you.

The Apple AirPods are some of the best wireless headphones that you can buy right now, and with many Black Friday and Cyber Monday sales having already begun, it’s the perfect time to find a deal on the iconic white buds.

Early Black Friday Cyber Monday deals are starting to drop, and several new Apple MacBooks —including ones that hit the shelves only a few weeks ago—are available for hundreds less. Translation? Now is hands-down the most opportune time to upgrade to a new laptop.

A slightly older model but still as powerful, you can bag the iPhone 15 for £231 off in EE's Black Friday sale. With a 48MP camera, durable colour-infused glass and aluminium design, the device is a strong option. Start from the Unlimited Essentials Plan at £29/ month, reduced by £6.

Black Friday and Cyber Monday sales mark one of the best times to do so. Apple’s M3 MacBook Air is one of your best options in a thin, super portable form that’ll handle anything you need thanks to its powerful M3 chip.

Apple has joined the Black Friday bonzana, with a whopping £50 off its wireless AirPods Pro (2nd gen) — the lowest price ever. It's extremely rare to see Apple offer up such a generous discount. During Black Friday and Prime Day 2023,