Paramount, David Ellison
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The Paramount mogul is seeking a strategic partner for the cable channel as it figures out a plan to revive the once-iconic brand.
Paramount Skydance called employees back to the office five days a week. CEO David Ellison said there had already been "increased productivity."
The former president of MTV Networks, Freston headed the “I Want My MTV” marketing campaign that transformed the network into a cultural touchstone. So, he knows better than anyone just how deep the MTV well runs. And in his personal opinion, David Ellison is the ideal choice to lead the charge during this time of transition.