Knowing who the best customers are, what they buy, how they buy and when they will buy is the basis for decisions that impact ...

Sephora has mapped out the main trends that reflect the universe of minimalism and maximalism in four categories: makeup, ...

With an investment of €45 million, the Heineken Group has opened its new global Research and Development (R&D) center, Dr.

With Brazilians becoming increasingly connected, the use of apps to shop has become commonplace, and grocery shopping is no ...

The Kraft Heinz Company announced that it will no longer launch any products in the United States that contain artificial ...

The signs are everywhere, shouting to the world that physical environments are back in full force. Despite the digital hype, ...

Cell phones have also become the main purchasing channel for Brazilians in classes D and E: 49% of purchases made by this ...

In recent years, much has been said about digital transformation in retail. Automation tools, Artificial Intelligence, data-driven management and omnichannel ...

O mercado de carbono é visto como oportunidade de negócios, segundo a pesquisa Sustentabilidade e Indústria, divulgada na ...

A Merck fechou um acordo para comprar o grupo farmacêutico britânico Verona Pharma, em uma transação estimada em cerca de ...

A Apple anunciou nesta terça, 8, que Jeff Williams passará seu cargo de diretor de Operações no final de julho ...

Neste décimo episódio da série “gamificação funciona e traz resultados”, vamos falar sobre como transformar engajamento em ...