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Starbucks, Brian Niccol

Fast Company on MSN · 2d

Starbucks CEO Brian Niccol just put a positive spin on lagging sales. His pep talk may explain why the stock is up

In the midst of a headline-grabbing turnaround effort, the coffee boss insisted that things are moving faster than expected. Investors appear to agree. Starbucks announced its third-quarter financial results on Tuesday,

Insider on MSN · 3d

Starbucks CEO Brian Niccol says price changes are a last resort in coffee chain turnaround

CEO Brian Niccol said price changes are his last resort for improving Starbucks' slumping sales — but they're "absolutely" on the horizon.

CNBC on MSN · 2d

Starbucks CEO Brian Niccol: We want to build back a better Starbucks

Starbucks CEO Brian Niccol joins CNBC's 'Squawk on the Street' to discuss the company's recent quarter, details on its turnaround plan, business in China, and much more.

Starbucks Shutters Entire Store Line

The Tennessean Nashville on M… · 13h

Starbucks CEO announces 'sunset' of entire line of stores. 3 are in Tennessee

Starbucks CEO Brian Niccol announced the company will be shuttering "Pick Up" locations across the country. Here's what to know in Tennessee.

USA TODAY on MSN · 19h

Starbucks is closing an entire line of stores, CEO says. See locations.

Starbucks will be doing away with the pickup-only store model next year, CEO Brian Niccol announced. Here's what that means.

Starbucks closing all 'Pick up' stores on Long Island and nationwide

Starbucks is shutting down its entire line of "Pick Up" stores. Credit: ALLISON DINNER/EPA/Shutterstock/ALLISON DINNER/EPA/Shutterstock Starbucks plans to close its Pick Up stores in 2026. The announcement was made by Brian Niccol,

2don MSN

Will Starbucks see turnaround percolate as Niccol leans into Green Apron initiative?

The Starbucks (NASDAQ:SBUX) turnaround under the direction of CEO Brian Niccol is gathering momentum, but fiscal third ...

1don MSN

Starbucks CEO: The company was 'mismanaged for a couple years'—here's his plan to 'bounce back'

Starbucks CEO Brian Niccol says his company will rebound from lackluster earnings with its "green apron service" plan. Here's ...

How Brian Niccol Plans to ‘Build a Better Starbucks,’ Starting with a $500M Investment

CEO Brian Niccol sees a very different Starbucks awaiting at the end of 2026. A vision of the brand, he said Tuesday during ...

NewsNation on MSN15h

Starbucks is phasing out an entire category of coffee shops: Will yours be affected?

We found this format to be overly transactional and lacking the warmth and human connection that defines our brand,” CEO ...

4don MSN

Starbucks set to report 6th straight US sales decline as CEO Brian Niccol continues turnaround efforts

Starbucks is in the midst of a major turnaround in the US, and analysts don't expect to see the company break its streak of ...

4d

Starbucks Q3 Preview: Report Could Show Consumers Ditching Lattes For Living Rooms — Or Sipping Elsewhere

New Starbucks CEO Brian Niccol is attempting to transform the coffee chain with investments in staffing and product. Will ...

1d

Starbucks plans major cafe closures; up to 90 stores affected

We have a strong digital offering and believe we can deliver the same level of convenience through our community coffeehouses ...

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