Hrithik Roshan joins Rakesh Masala as brand ambassador, celebrating 50 years of flavor 50 : Bollywood News - Bollywood Hungama
Hrithik Roshan joins Rakesh Masala as brand ambassador, celebratin…
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Rakesh Masala unveils a new campaign starring Hrithik Roshan, where he embraces his famous extra thumb with humor and grace. It’s a small moment, but one that speaks volumes. @hrithikroshan @rakeshmasalafoods #HrithikRoshan #AdCampaign #HumorInAdvertising #CelebrityEndorsement #e4m | exchange4media
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Rakesh Masala’s 50-year campaign teamed up with Hrithik Roshan, with the ad produced under HRX Films. The brand didn’t publicly disclose endorsement fees or production budgets anywhere. Industry data shows Hrithik usually charges ₹3–12 crore for major endorsement-led campaigns. High-quality national TVC production in India typically costs ₹20 lakh to ₹1 crore . A pan-India TV digital launch usually adds ₹2–8 crore in media spending. So the full campaign value likely sits around ₹6–25 crore (endo
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Hrithik Roshan (@hrithikroshan) shakes a leg on his iconic debut dance number at the launch of City of Dreams in Sri Lanka and we’ve got an exclusive glimpse of you from the evening. #HrithikRoshan | Masala!
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