Coca-Cola once tried charging more in hot weather and less in cold—all through a vending machine! In 1999, they built a special machine with thermometers that increased Coke’s price as temperatures rose. Basically: “Zyada garmi? Zyada paisa!” This bizarre idea triggered heavy backlash—even Pepsi called it customer exploitation. Coca-Cola later backed out, calling it “just hypothetical.” Sure, Coca-Cola #cocacola #cocacolacompany #campaign #marketing #startegy #mangeshshinde #reels | Mangesh Shin